Starbucks doing good things / (Red)

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Starbucks has partnered with the Opportunity Finance Network and is launching the Create Jobs for USA program today.  The program is designed to spur jobs all over the U.S. with loans to small businesses.  It all starts with you donating $5 at the register, and you get a red, white, and blue Made-In-The-USA wristband.  The donation money goes to the Opportunity Finance Network which is a network of Community Development Financial Institutions – private financial institutions that are 100% dedicated to delivering responsible, affordable lending to help low-income, low-wealth, and other disadvantaged people.

On the Opportunity Finance Network website, there is a link for a slide show with examples of the kinds of projects that get financing through this program.  With unemployment just under 10%, I want to do anything to create jobs!  This is worth a try.  We all know people who are out of work.  I have my wristband already! :)

I found a blog that gives a lot more detail about the origins of this program, and the partnership and how it creates jobs, and rather than repeat all that information here, I recommend that you give it a read:

Starbucks: We Are Indivisible by Marc Gunther

On a totally new topic, I can’t write a blog post for November 1st and not mention that today is the day that Thanksgiving Blend launches.  It’s amazing what a wonderful thing it is.  Blend Guatemala Antigua and Sumatra, and roast them together in a coffee roaster and you create perfection!  (Be sure to order your tall beverage which will be free if you are paying with a registered card that is at the “green” level or higher.)

So what do you think?  It will be interesting to see if the bracelets really sell.  I think they will.  How are they selling at your store?  Well, hopefully they’ll sell a little better than Onward, which took a while to sell all those in-store copies.  Please excuse the snarky comment!  Well, I think most people who bought copies of Onward did so through retailers like Amazon.com, or Barnes & Noble, or  purchased Onward to attend promotional Onward Book Tour events which required the purchase of the book, and not actually in the stores.  You can buy the wristband online too.

 

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Ethiopia Reads is a non-profit organization with the goal of creating a reading culture for children in Ethiopia.  They build libraries, and help bring books to children.  They sound like a perfect organization for Starbucks to partner with!  Ethiopia is the birthplace of coffee, and getting children into reading is always a great goal!  Wouldn’t it be great to see them featured on the Starbucks Digital Network?

A Starbucks partner in Texas wrote to me recently and said that Starbucks partners in her local area were working with Ethiopia Reads to raise $10,000 to build a library. Here’s what she wrote:

“I wanted to find out if you can help spread the message of our a silent auction that we are hosting in an effort to raise $10,000 so that we can build a library in Ethiopia! Ethiopia is the “birthlace of coffee” and this is a great way for us to give back. ‘Ethiopia Reads’,a 501c nonprofit organization, set up a Starbucks fundraising page set up to help us reach our goal. A donation as little as $2 can help support our literacy cause! “

Part of the fund raising is coming from a silent auction, and of course some donations come directly through the “donate now” link on the EthiopiaReads/Starbucks page:

http://www.ethiopiareads.org/starbucks

I definitely think this is a very cool partnership, and I’d like to help spread the word.  I don’t know if there are any Starbucks matching funds for partner donations, but whether you’re a partner or a customer, if you can make a donation, I hope you will do so.  I made a small donation.  I realize that not everyone can give, but I must have at least a few readers who can.

So I just wanted shine a spotlight on some good things that partners are doing, and hope that Starbucks will find a way to grow their relationship with this non-profit.

Consider this, by the way, as your most recent episode of  “From the StarbucksMelody.com mailbag.”

Please share!

 

 

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What happens when around 600 Starbucks partners and numerous customers work together? Community service.  Today (April 30, 2011) was the big marquee community service event in Seattle.  As part of Starbucks dedication to community service, this month there have been large marquee events all over the world.  Of course I signed up for the one in Seattle.  These events have been open to both customers and partners.

Today’s event began with registration at John Muir Elementary School at 3301 South Horton Street, in Seattle.  Registration was from 8:00 to 9:00 a.m.  Initially I was going to be carpooling with one other person, but unfortunately my friend awoke feeling under the weather, so arrived alone, though scheduled to meet up with several other people.  I ran on time, and on the way into the event I dropped by a Starbucks on Rainier Avenue South for a smoothie.  This store (Starbucks store #3302) has the most unique exterior signage and it seemed really appropriate to share a photo of it with you – the message captures the spirit of today’s community service:

Life’s most persistent and urgent question is ‘What are you doing for others?‘” – Martin Luther King Jr.

I arrived at the event on time, and easily found the registration area.  I immediately ran into a partner named Taigan.   I’ve known Taigan for five years.  He’s been a store manager in downtown Seattle at two different stores, both close to my work, and he’s someone that I’ve always respected, liked, and really connected with.  He was a group leader for one of the community service projects, and carrying a sign that identified that he was with project “14.”  I decided then and there that I was going to sign up for project 14, no matter what it involved doing.  Later I learned that groups 14, 15, and 16 were all one big project involving painting panels, and other painting in the playground at John Muir Elementary.

Before the event, I ran into many familiar faces from the downtown Seattle corridor, including the store manager of the First and Pike Starbucks (Josh), a partner named Kris, and an ASM named Katie.  And I ran into Chad, the store manager of the first Starbucks at 1912 Pike Place.  I easily found the group of partners from Texas and Canada whom I was scheduled to meet with.  It’s always wonderful to catch up with friendly people.

After registration, the large group of more than 600 people piled into an auditorium.  There were presentations by Cliff Burrows (President of Starbucks North America), the mayor of Seattle (Mayor McGinn), and a representative from Hands On Network.  There was also a really cool wall where you could show your enthusiasm and spirit for community service by putting your hand print on the wall.

Project 14 was a painting project (as I mentioned), and coincidentally the friends whom I was meeting up with wanted also to do the painting projects.  Meanwhile, large numbers of others went off to cut back blackberry bushes from nearby Mount Baker park, and lots of community improvement projects.  Since I was with the painting group, that’s all I’ll really be writing about here.

Josh (the store manager of First and Pike), a barista named Meghan, and two customers had a task to paint a mural to improve one of the walls in the John Muir Elementary playground.  Take a look at the before and after!

There were a very large number of thick wood panels that needed to be painted with creative designs on them.  My understanding is that later the panels will be mounted on display at Fairmount Park Elementary School in West Seattle as part of improving their playground.  I didn’t know that this project required some creativity!  I painted a wood panel today!  It’s amazing all the beautiful painting done by partners and customers today.  Lucky for us, the weather cooperated and it was clear and sunny and a perfect spring day!  I ended up with a little purple paint on my jeans but it was well worth it.  I saw lots of people with little spots of paints on their clothes, on their hands, and even in the hair.  Here is an array of photos of the panels being painted and partners showing off their talents:

One small group had the task of painting the United States on the playground (it was pre-stenciled in).  I love what they did!  Take a look!’

If you’re following the Five Awesome Baristas Youtube channel, you can see that they’ve already uploaded a short video clip from this event!

Starbucks is encouraging all kinds of community service with their partnership with Hands on Network, and these big events have been all over the world!  This event in Seattle was the end of the big events, but hopefully I have a few readers who attended some of the other large events who can tell me what it was like.  As always, I can’t wait for all your great comments! :)

Edit on May 8, 2011 – I added some more photos I had, just for fun:

 

 

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Today is Earth Day 2011, and in honor of that event I thought I would discuss something “green” that Starbucks does:  Grounds For Your Garden.  For those who do not know, this is a program that Starbucks launched in 1995 which offers customers the opportunity to take used coffee grounds for use in their garden.  The grounds are usually packaged in five pound bags, and are free of charge to the customer.

I recently found myself wondering if this program was still alive and well.  I saw a particular MyStarbucksIdea.com thread, and I worried that perhaps Ground For Your Garden had become a casualty of current lean labor practices at Starbucks.  I wondered:  If I wanted grounds for my garden (I don’t actually have a garden.  This is a hypothetical question) would I be able to easily get them? It seemed like a timely question for Earth Day.
By the way, for a little more context, here is the MyStarbucksIdea thread that inspired this blog article:

Tell the truth about giving away coffee grounds

Here’s my adventure in looking for the used coffee grounds:

Leschi Starbucks (Store #3238 – King County) 121 Lakeside Avenue, Seattle, WA 98122 (206) 720 – 4803:  I arrived at this store shortly after noon.  Immediately I looked around for a small grounds for your garden bin.  I didn’t see one anywhere.  I ordered Italian Roast coffee and an oatmeal with java chips added, and at the register I inquired about whether I could get any grounds for my garden.  The register barista explained that since the store has complete in-store composting (both customer facing and on the partner operations side too) that all of their compost was in one big bag.  She explained that there were some banana peels in it.  She offered that if I had a little cardboard box, she would gladly scoop some out for me.  She sounded very sincere with her offer.  I politely declined.  In fact, I don’t have any use for used coffee grounds.   I ate my oatmeal and played on my phone.  While I was eating, a barista named Sandor came out and did a lobby slide.  He asked me ‘how did I like oatmeal with java chips?’  We made small talk for a few minutes.  This store was just incredibly friendly.  They seemed like they were very sincere in their offer to scoop out grounds, and I was impressed that Sandor even knew I had ordered the oatmeal with java chips.

15th Avenue Starbucks also called 15th Avenue Coffee and Tea (King County) – 328 – 15th Avenue East, Seattle, WA (206) 323 – 1568:  I don’t remember exactly what time I arrived at this store, but I think it was shortly before 1:00 p.m.  I walked in and was warmly greeted by barista-Luke who knows me well.  I looked around for a Grounds For Your Garden bin and found none.  I told Luke that I was looking for grounds, as he made me an iced Kenya from the Clover.  Unintentionally, I had almost the identical conversation as when I had visited the  Leschi Starbucks.  He stated that the store was fully recycling and composting both customer facing and partner facing, and that he warned me that there were banana peels in the grounds but that he would scoop some out for me if I wanted some.  I declined the offer of the grounds.  I realized that if I wanted to figure out if Grounds For Your Garden is alive and well, I would have get out of Seattle which is just a Starbucks anomaly in so many ways.  I got in my car and drove north.

220th & Hwy 99 Starbucks (Store 3339 – Snohomish County) – 21920 Highway 99, Edmonds, WA 98026 (425) 775 – 4266:  I arrived at this Starbucks a little after 2:00 p.m.  I easily found the bin for the grounds and it was empty.  This is the only Clover Starbucks in Snohomish County, as far as I know.  I ordered an iced tea and inquired with a barista who was juggling five things at once, whether I could get grounds for my garden.  I explained that their bin was empty.  The barista (whose name I do not know) apologized profusely that there were no grounds.  She said that she would be happy to bag some up for me if I didn’t mind waiting until after she got through the line.  I declined the offer of the grounds.  The store was far too busy for me to take the time to explain to the baristas that I was writing a blog article on Grounds For Your Garden.  But it looked like they were managing the line, and I appreciated the friendly offer to bag up some grounds.  I continued my journey north.

Starbucks (Store 10531 – Snohomish County) – 16809 Highway 99, Lynnwood, WA 98037 (425) 741 – 6537:  Next stop was another Starbucks along Highway 99.  I walked in and easily found the bin full of coffee grounds.  I ordered an iced coffee and had a mini carrot cake cupcake, and stayed long enough to recharge up my phone’s battery.  I continued driving north.

Starbucks (Store #10765 – Snohomish County) – 11802 Evergreen Way, Everett, WA  98204 (425) 348 – 7310:  Next stop was another Starbucks along Highway 99, which is referred to as “Evergreen Way” when you are in Everett.  I went inside and easily found the empty Grounds For Your Garden bin.  I asked the register barista about it, and she said apologized and said that the bin is almost always empty.  She explained that that store has a regular customer who consistently picks up the grounds shortly after they’re bagged up, and so the bin is often empty.  She said she might have a little bit of grounds that she could bag up for me.  I said “no thanks.”  I got some coffee and a sandwich, and browsed my phone a little.

Starbucks (Store #3271 – Snohomish County) – 520 – 128th Street S.W., Everett, WA 98204 (425) 355 – 2478:  I finally turned off Highway 99, and found yet another Starbucks.  I went in and ordered a tall chai creme Frappuccino.  I easily found the Grounds For Your Garden bin.  It was empty.  I inquired with the register barista, who immediately offered to bag some up for me.  I declined.  The store wasn’t terribly busy so explained that I was just writing a blog article about the used coffee grounds.  She really wanted me to have some grounds and asked again, “Are you sure you don’t want me to bag some up?”  I tried to explain very honestly that I was just doing research for a blog article.  It was now about 4:30 in the afternoon, and already very tired of driving around looking for bins.  I left the baristas the url to my blog, and soon was on my way.  I knew there was another Starbucks not too far away, so I kept going.

“Murphy’s Corner” Starbucks (Store #3256 – Snohomish County) – 12906 Bothell – Everett Highway, Everett WA 92808 (425) 357 – 0698:  By the time I got to this Starbucks I was worn out.  I also felt like I could not consume anymore food or beverage.   I walked in and met two partners: Amanda and Alex.  Amanda remembered me from the time that I dropped by that store to write a review of the Starbucks Refreshers.  It was about 5:15 in the afternoon.  Alex had a ton of energy and I was thankful because I had none.  I couldn’t decide what to order because nothing sounded good, so Alex suggested his favorite drink:  Iced black tea with strawberry sauce.  I ordered his drink.  I explained to the partners that I was doing research on how easy it might be to get grounds for my garden, assuming I had a garden.  It was a friendly and  short visit to the store.  And as you can see by the attached photo, there were grounds ready to go in their bin.

Starbucks (Store #3371 – King County) 20121 Aurora Avenue North, Shoreline, WA 98133 (20) 533 – 9520:  I was driving south on Aurora (which is actually Highway 99) and saw one more Starbucks that I could easily drop by.  I went in and saw that the store was slow, and the partners appeared to cleaning up a bit.  It was now about 6:15  in the evening, and it was cooling off.  I ordered a tall hot chai with one pump of vanilla.  Since it was slow I explained to the register partner, Lori, that I write a blog.  She seemed interested in it, and so I wrote down the url to it for her.  I easily found the bin of grounds, and the photo is attached.  I didn’t stay very long. At this point I was eager to get home.

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What did I learn from this journey?  I remembered that I’m not a fan of driving around all over the place.  I would say that “Grounds For Your Garden” is alive and well in Snohomish County, Washington, and that a customer could easily request the grounds if at a Starbucks in Seattle.  The MyStarbucksIdea.com thread that inspired this blog post was one where a customer was frustrated by not being able to find used coffee grounds at Starbucks in Orange County, California.  I still wonder if these free coffee grounds are being offered in many places, or whether my experiences were a fluke.  In addition to the above, I would also say that I today I met many Starbucks-enthusiastic partners.

The real question is this:  What is your experience with Grounds For Your Garden and do you take advantage of the free used coffee grounds which can be used for compost in a garden?

Lastly, don’t forget that today, in celebration of Earth Day, if you bring your own cup, mug, or tumbler into a Starbucks you can free coffee or tea in it.  In addition, travel tumblers are 20% off today only!  Feel free to talk about anything “green” Starbucks does, or how your Earth Day is going  (did you get your free coffee?) or any other Starbucks-related topic!

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Angelwish Foundation & Starbucks partner to bring toys to children. @Angelwish

December 13, 2010

You might not know all the good things that Starbucks does.  In my book, living the word “partner” means having a spirit of partnership and collaboration with others.  (Yes, obviously, I am not a partner but I still love partnership and collaboration). This year 40 Starbucks stores in New Jersey have partnered with the Angelwish [...]

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Free brewed coffee at Starbucks on April 15th (Coming to your local Starbucks this Thursday)!

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This year April 15, 2010 is not just tax day. It’s “free brewed coffee day” at Starbucks. But there is a catch to this: The customer has to be “green.”  Bring in your own personal tumbler and receive a free brewed coffee in it on April 15, 2010.  Think of it as an early celebration [...]

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Product (Red) Cold Starbucks To Go Tumbler – An Idea

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We are global citizens.  We have an awesome responsibility especially as the addicted coffee drinkers that we are:  Coffee touches numerous impoverished growing regions, and we in a first world country, have a social obligation to be not just consumers, but rather responsible collaborators.  The word “collaborate” comes from the Latin, meaning, ‘labor together’.  What [...]

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Starbucks Shared Planet: An introductory lesson about ethical coffee sourcing

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Welcome to your introduction to Starbucks C.A.F.E. practices and Shared Planet; On Mystarbucksidea.com, the site is intermittently flooded with people who yell, “Starbucks needs to sell more fair trade coffee”.  This blog post is in response to those cries for ethically sourced coffee.  Let’s talk about coffee sourcing – this blog post is your very [...]

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Commentary: Recyclable Cups & Starbucks

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Bring in Your Own Tumbler: This blog is about encouraging Starbucks customers to use a personal tumbler or ask for their beverage in for-here ware. Yes, of course I believe that recycling paper cups is a good idea, but there is much more to the story than simply the paper cup itself. The story is [...]

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(Red) & Starbucks: The year in review October 29, 2008 to October 29, 2009

October 28, 2009

It is estimated that 4,100 men, women, and children, die every day in sub-Sahara Africa from HIV/AIDS. On Wednesday, October 29, 2008, during Leadership Conference in New Orleans, Starbucks CEO Howard Schultz announced the forging of new and exciting Starbucks relationship: Starbucks and (Red) working together to fight HIV in Africa and across the world. [...]

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