It was just a little over one week ago that this blog took a trip to the Sloterdijk train station in Amsterdam, where the most recent Netherlands Starbucks opened in July of this year. We’re heading back to the Netherlands again, this time to see a few pics of other Starbucks in this country. As a reminder, in the Netherlands, all Starbucks are located either in the airport or in a train station, and the country has a total of about 8 Starbucks.
Here is the previous blog post on Starbucks in Amsterdam:
The eight photos below were taken in a variety of the Netherlands Starbucks, and are provided courtesy of Sebastian, who is generously letting me use them for this blog. I don’t have too much to say, but I thought that a few readers might enjoying seeing more pictures of Starbucks in Netherlands.
Since this blog post is on the topic of store photos, and store experience, I wanted to recommend a few older blog posts that have been my very favorites on the topic of store design and experience:
The First Starbucks – 1912 Pike Place – This blog entry takes you on a virtual trip into the Pike Place Starbucks, and it’s an uplifting store visit.
Happy Birthday Pioneer Square Starbucks – A blog entry which is a tribute to the Pioneer Square Starbucks in Seattle – Nice pics of the Pioneer Square neighborhood.
Our Starbucks journey around the globe continues: Next stop, Amersterdam. This Starbucks is in the Sloterdijk train station in Amsterdam, and is the most recent to be opened in the Netherlands. It was opened July 2, 2010.
Here’s an odd piece of trivia: In the Netherlands, every single Starbucks is located in a train station or at the airport. Others might not recall this, but when MyStarbucksIdea was new, it was common to have new participants come to the site crying out for Starbucks to expand in the Netherlands. Here’s an example of what I mean: Starbucks in The Netherlands. The small number of stores in the country simply didn’t satisfy the Dutch appetite for Starbucks. In 2002, Starbucks opened a very small roasting plant in Holland, and my understanding is that that site has (or had) a very small store but not totally accessible to the general public. The demand for Starbucks in the Netherlands was so great that MyStarbucksIdea announced the opening of an August 2009 store here:
For my readers who speak a little Dutch, there is a Starbucks Netherlands facebook page here. There is even a recent wall posting about House Blend coffee, and the Starbucks Netherlands page suggests that you try this coffee with a delicious piece of appletart! ((“Probeer de koffie eens met een lekker stuk appeltaart.”) (Or at least I’m totally guessing that’s what it says. I didn’t really bother to translate it. It just looks like it says that. “Probieren” is the german word for “try” and “met” is probably “with”, and in German that’s “mit”. In German “lecker” means “delicious” and the German word for piece is “Stück”)).
My understanding is that there are currently 8 Starbucks in the Netherlands. I owe a big thank you to Sebastian who recently took a summer trip to Holland, and emailed me these photos with express permission to use them in the blog. From what I hear, the Starbucks in the Netherlands offer a large variety of food offerings including a BLT, tuna sandwich, a Turkish Falafel sandwich, and a variety of yogurts, pastries, and usually apple pie too. Sebastian reports that he met friendly and nice baristas and great experiences in the Netherlands!
This featured Starbucks in Sloterdijk represents continued expansion of the reclaimed wood/repurposed wood, “Shared Planet” style of store, and I hear that all of these stores have signage on the wall talking about Shared Planet as well as Fair Trade.
For my readers who enjoy a trip around the world with this blog, you can click on this link here for more blog articles about Starbucks’ international markets:
A few days ago we were visiting Sacramento on this blog, and now we are in Amsterdam! If you’ve never seen this blog post, I recommend you visit my entry on the first Starbucks which is located at 1912 Pike Place in Seattle. One of the odd things that occurs to me when looking at these photos is that it feels like one could travel half way around the world and finally arrive at a place where suddenly it feels like he or she is right at home in Seattle. If I walked into this store today, I’d have this disoriented feeling of being home … in Seattle, not Amsterdam.
It’s time to take another look at the really cool merchandise available in Starbucks in Japan. Thanks to the amazing Noboru Sakamoto, I again have the chance to show off the super cool merchandise items available only in Japan and to point out the curious “Iced Via” being sold there. Starbucks is selling an “unsweetened” Iced Via. As far as I can tell, it is the normal Via in slightly larger packaging.
It is a little strange to me that Starbucks Japan gets an unsweetened Via. I have no idea why. Though in the box of goodies from Japan, I found myself the most entertained by the green coffee stirrer. What a cute little novelty item! I love the cup on top of it. I had to make a couple of different guesses what this funny green stick object was – Having ruled out ‘Starbucks version of Harry Potter wand,’ I settled on ‘coffee stirrer.’ I really wish they would sell these little green sticks here in the United States. It’s the kind of thing that would be a hit because of its simplicity yet novelty.
The pictures below include a comparison of the normal Via Ready Brew side by side with the Japan version and the U.S. Iced Via Ready Brew. What is the story behind the Japanese version of Iced Via?
Many thank yous to Molly of Seattle Custom Framing for giving me a hand with these photos. If you need something framed in Seattle, go see Molly!
What do you think of the Iced Via or any of these really cool items? I want to point out that even the box that the items came in was really cool – had its own attached brown elastic band, and writing down the side of it.
Our journey to visit Starbucks all over the world continues: Next stop, Antwerp, Belgium: A reader traveling through Belgium stopped into a Starbucks in Antwerp and took the attached photos. I dug through the Starbucks Belgium’s facebook page and learned that this special store had its grand opening on February 24, 2010, and it is located in the Antwerp Central Train Station. If you are in Antwerp, the store address is Koningin Astridplein 27, Antwerp, Antwerp 2018. I would assume that Starbucks wanted to open a new store in a transportation hub, and so this site was selected for that reason. The person who wrote me said that the store was expensive and he paid the equivalent of $20 for a tumbler, and $10 for a Frappuccino. He also said that the food selection looked very good, and noticed a nice egg sandwich, and a BLT too. I can’t always write about Seattle, and so it’s time for a very short trip to Belgium! There are over 16,000 Starbucks stores world-wide: This blog is going to try and travel all over the world for store visits! (With the help of my readers – Thank you!).
I dug through You Tube and found this video with footage from some sort of media event the day before the actual grand opening of the new store:
In addition, here are the photos that I received via email. Very beautiful store! Hope you enjoy!
On May 26, 2010, Starbucks announced the opening its first store to be LEED registered in Japan, located in Ohori Park. I’ve heard from a number of people that the store actually first opened on April 26, 2010. The official My Starbucks Idea blogs have a good blog entry explaining what LEED certification is, so [...]
When it comes to merchandise for Via Ready Brew, Starbucks Japan is the mother-lode. They got all the cool schwag. It’s unbelievable. I’m so jealous and I do not understand why Starbucks plans tons of cool merchandise for Japan, but here in Seattle, we’re left out in the cold and rain. Thanks to Noboru Sakamoto [...]
Liebe Leser jetzt kommen wir nach Deutschland, wo wir verschiedene KaffeeKarten anschauen können. Sebastian, ein großer Starbucks fan in Deutschland, hat mir diese Karten geschickt. Bevor ich weiter schreibe, muss ich etwas Wichtiges erklären: Ich schreibe/spreche Deutsch nicht fließend! Verzeiht mir die vielen vielen Fehler die in diesem Beitrag steht. Ich versuch’s mal irgendwie. Ich [...]
The high quality coffee in an instant, Starbucks Via Ready Brew, launches in Japan Wednesday, April 14, 2010. Japanese customers finally get to try and experience this amazingly easy and versatile instant coffee. My favorite use for it is still to mix it with a bubbly water in the summer for an amazing iced drink. [...]
I received an email recently from a loyal Starbucks customer in the Philippines who is also regularly reading this blog. The customer particularly enjoyed my previous blog entry on the art contest. For those of you who don’t remember that, it’s here: Barista art chalkboard art contest: Entries and Winners The previous chalkboard art blog [...]
This is episode #3 of three of Starbucks Around the Globe. Today’s journey is a brief trip to the world of Starbucks in China, and is an introductory discussion of Starbucks in China. Starbucks opened its first store in China on January 11, 1999, in mainland China at the World Trade Center in Bejing. According [...]
Nathan: I really like this years anniversary blend. Much better than last year. I love the spicy, herbal and cedary notes. I must say though that I liked the packaging better...
Christopher: I average two pounds per shift I think, I know I have sold at least 2 pounds every day this week. it’s very easy to sell coffee your very excited about. I...
Melody: @Kaori – Thank you for the pics! I like your blog and finally added it to my blog roll! I had been meaning to do that for some time! Your packaging is nice too for...
Kaori: @Christopher, I have a couple of anniversary related photos here @Melody, thanks for answering a “duh” question! Now that you mention it, I can’t...
Nathan: Congrats on your first full year! It definitely doesn’t seem that long. Keep up the good work!
Pam: I hope you give yourself a huge pat on the back — you’ve produced excellent, well-written essays that are informative, well-researched and interesting. (That 1992...
purple1: I have to add another comment once more about this great blog. I enjoy SB, but do not drink coffee- I love their green tea. What I find so great about this blog is that...
Molly: Happy Anniversary!!!! Great things happen on 09/09!(it’s my wedding anni, too) After reading all the responses of everyone, all I can say to you, Melody, is...
Teri: Kenny, I’m still kicking myself for not buying more than one Pike’s mug!
Kenny: Hi everyone, I also have the mug bug & I am looking to trade Sydney for Seattle or Pike place on the latest city mugs. I have a coffee shop in scotland & most of...
Sebastian: @Renee Ahhhh…thanks! Too bad that I couldn’t visit this store at Lounge 1 cuz I did not have a boarding pass. DAMN!
Renee: Here is one more pic from where I work every day Schiphol Amsterdam Airport Lounge 1 http://twitpic.com/f9gh5 @Kaori That store in Utrecht looks like that because in...
DomestechGoddess
This is my friend Elly’s blog. A little bit of this and that.
Gravatar.com
Ever wonder why some people’s pictures show up by their comments? It’s because they have a Globally Recognized Avatar. Get yours for free at Gravatar.com.